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Review Columbia University Press  / Adaptive Governance: Integrating Science, Policy, and Decision Making Publication date: 2005-08-19
Dewey code: 333.70978
RRP: £19.95
Price: £13.15

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Review John Wiley & Sons  / eBay Business All-in-One Desk Reference for Dummies Publication date: 2005-05-10
Dewey code: 381.177
RRP: £18.99
Price: £7.40

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Review Jessica Kingsley Publishers  / Getting IT: Using Information Technology to Empower People with Communication Difficulties Publication date: 2006-05-10
Dewey code: 681.761
RRP: £13.99
Price: £7.50

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Review Academic Press  / Decision Methods for Forest Resource Management Publication date: 2003-02-28
Dewey code: 338
RRP: £47.99
Price: £37.98

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Review John Wiley & Sons  / Testing Web Security: Assessing the Security of Web Sites and Applications Publication date: 2002-11-12
Dewey code: 005
RRP: £29.99
Price: £9.00

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Review APress  / Web Services Business Strategies and Architectures
Authors
  • Peter Fletcher
  • Mark Waterhouse
  • Jorgen Thelin
  • Mike Clark
  • Jeffrey J. Hanson
  • Romin Irani
Publication date: 2003-10
Dewey code: 658.84
RRP: £28.50
Price: £22.59

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Review Berg Publishers  / New Technologies at Work: People, Screens and Social Virtuality Creator: Helena Wulff
Publication date: 2003-10-30
Dewey code: 331.25
RRP: £17.99
Price: £12.43

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Review Sterling Publishing (NY)  / Three Weeks to Ebay Profits: Go from Beginner to Successful Seller in Less Than a Month Publication date: 2006-07-28
Dewey code: 658.87
RRP: £9.78
Price: £4.00

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Review John Wiley & Sons  / The Intranet Bible Edition: Pap/Cdr
Publication date: 1997-01-17
Dewey code: 004.6
RRP: £4.99
Price: £92.85

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Review The MIT Press  / The Internet Imaginaire Publication date: 2007-04-15
Dewey code: 306.46
RRP: £19.95
Price: £3.73

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Review Jones and Bartlett Publishers, Inc  / Cyberethics: Morality & Law I Pb: Morality and Law in Cyberspace Edition: 2Rev Ed
Publication date: 2002-08-06
Dewey code: 303.4834
RRP: £16.99
Price: £12.24

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Review MIT Press  / The Wired Homestead (MIT Press Sourcebooks) Publication date: 2003-07-11
Dewey code: 303.4834
RRP: £27.95
Price: £9.18

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Review John Wiley & Sons  / Dan Janal's Guide to Marketing on the Internet: Getting People to Visit, Buy and Become Customers for Life Publication date: 2000-01-11
Dewey code: 658.8002854678
RRP: £25.95
Price: £38.85

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Review John Wiley & Sons  / Email Marketing Publication date: 2000-03-20
Dewey code: 658.84
RRP: £23.99
Price: £12.48

Review Email Marketing / John Wiley & Sons:

In these days of fancy, sometimes over-designed Web sites, banner advertising and TV advertising, we often forget that everyone on the Internet has an e-mail address too, and so e-mail has huge potential as a marketing tool. This book aims to remind us of this fact, and that as a cheap, easy to use tool, e-mail can be one of your online business's best assets. The authors are keen to point out that they are not advocating spam (huge numbers of cloned e-mails indiscriminately sent to tens of thousands of people), but targeted, well-constructed marketing messages. To make effective use of e-mail as a marketing tool you need a strategy rather than a splatter gun, and one chapter of the book talks you through the process of designing one. You also need to know how to write a good e-mail, and one of the book's key sections takes you through the do's and don'ts from the wording of the header right through to how to sign off. Examples from the real world are included so you can see how the big guns do it. Standard e-mails are not your only option, and the book devotes space to alternatives such as e-newsletters and e-promotions. Both can help people feel an affinity with your Web site, while e-promotions offer something free in return for a site visit perhaps money off a purchase for example. The book explores other avenues too, such as getting mailing lists together, and doing market research to help you improve. Sterne and Priore cover their ground well, write in an easy style, and encourage you to do a lot of thinking for yourself. [+]
-Sandra Vogel.

Review John Wiley & Sons  / The IT Outsourcing Guide Publication date: 2001-03-09
Dewey code: 658
RRP: £39.99
Price: £22.35

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Review CMP Books  / Newton's Telecom Dictionary: Covering Telecommunications, Networking, Information Technology, the Internet, the Web Computing, Wireless, and Fiber (Newton's Telecom Dictionary) Edition: 21Rev Ed
Publication date: 2005-04-01
Dewey code: 621.38203
RRP: £20.99
Price: £53.05

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Review McGraw-Hill Higher Education  / Internet Business Models and Strategies: Text and Cases (McGraw-Hill international editions) Edition: 2
Publication date: 2002-11-01
Dewey code: 658.84
RRP: £40.99
Price: £39.99

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Review Nicholas Brealey Publishing Ltd  / What's This India Business? Offshoring, Outsourcing and the Global Services Revolution Publication date: 2004-03-11
Dewey code: 658.40580954
RRP: £20.00
Price: £23.95

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Review South-Western, Div of Thomson Learning  / Records Management Edition: 8th Revised edition
Publication date: 2006-05-07
Dewey code: 651
RRP: £69.33
Price: £36.00

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Review Auerbach Publications  / Crisis Management Planning and Execution Edition: 1
Publication date: 2006-12-21
Dewey code: 658.4056
RRP: £39.99
Price: £35.70

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Browse E-Commerce:

Models & Brands:
Adaptive Governance: Integrating Science, Policy, and Decision Making, eBay Business All-in-One Desk Reference for Dummies, Getting IT: Using Information Technology to Empower People with Communication Difficulties, Decision Methods for Forest Resource Management, Testing Web Security: Assessing the Security of Web Sites and Applications, Web Services Business Strategies and Architectures, New Technologies at Work: People, Screens and Social Virtuality, Three Weeks to Ebay Profits: Go from Beginner to Successful Seller in Less Than a Month, The Intranet Bible, The Internet Imaginaire, Cyberethics: Morality & Law I Pb: Morality and Law in Cyberspace, The Wired Homestead (MIT Press Sourcebooks), Dan Janal's Guide to Marketing on the Internet: Getting People to Visit, Buy and Become Customers for Life, Email Marketing, The IT Outsourcing Guide, Newton's Telecom Dictionary: Covering Telecommunications, Networking, Information Technology, the Internet, the Web Computing, Wireless, and Fiber (Newton's Telecom Dictionary), Internet Business Models and Strategies: Text and Cases (McGraw-Hill international editions), What's This India Business? Offshoring, Outsourcing and the Global Services Revolution, Records Management, Crisis Management Planning and Execution

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